A donation page is a web page that can be used to procure funds and resources from your supporters.
1. Standard donation form
A standard donation form is a generic form that can be used to solicit donations from individuals or corporations. It is short and succinct; asking for just the necessary information. Here’s a list of basic information it should ask for:
- Branding: organization’s name, logo and mission statement.
- Personal information
- Gift amount
- Payment method
- Word of thanks
2. Individual sponsorship donation form
Similar t the standard donation form, but used to reach a different target audience. This form can be utilized for fundraising activities in which a supporter asks their friends and family for donations. Here’s a condensed list of information the form might ask for:
- Branding: organization’s name, logo and mission statement.
- Donor’s pledge
- Donation amount
- Donor information
- Payment method information
- Word of thanks
3. Charity auction donation form
A form that can be used to gather items to be used in an auction. This form can be sent out to individual supporters or companies that can supply items for your auction. Here’s a list of information the form will require:
- Branding: organization’s name, logo and mission statement
- Personal information
- The Gift(s) In-Kind
- Word of Thanks
4. Volunteer time donation form
Instead of giving money, volunteers might want to offer their time as a donation. This form can be included along with the standard donation form to give donors more ways to support your nonprofit. Here’s a condensed version of the information the form might showcase/ need:
- Branding: organization’s name, logo and mission statement.
- Volunteer contact information
- Volunteer availability
- Volunteer interests and skills
5. Donation board form
One of the key roles of a board of directors is asking others for donations and support during major campaigns and events. Sometimes though, they are so busy that these responsibilities may slip off their radar. Help them by using a donation board form. This is what the form includes:
- Script for phone calls
- Email template
- Social appeals
- Contact information
- Tax ID number
How to create donation forms for nonprofits
Donation forms are an important tool that nonprofits need to increase fundraising efforts’ effectiveness. The assistance of online donation software is needed in order to have a donation form on your website. Once you’ve chosen the software that suits your needs, these general steps are followed:
- Contact the vendor
- Request a demo
- Sign the contract
- Implement the software
Irrespective of which software you choose, there are some best practices that you can follow:
1. Keep your forms simple:
Filling out complicated forms can add frustration to the giving experience. This frustration increases the chance that a donor may not go through with the process of giving; either because they are exhausted or they do not have enough time. Make sure that your form’s questions follow a logical sequence. For example, you wouldn’t ask for payment information before asking for the donor’s personal information.
2. Keep it to one page:
Somewhat related to the first point, keeping your donation form to one page ensures that the process of giving is speedy and concise. The process may be abandoned if it is too long. Keep your page brief, and only include necessary information.
3. Keep branding consistent:
Your donation form needs to represent your brand. If it does not, there will be a disconnect. This uncertainty may cause donors to abandon your form.
4. Offer donation-giving levels:
Donors don’t always know how much to give. By providing them with a few giving options, they can quickly click on the amount they feel comfortable giving and continue with the donation process.
Conclusion:
Donation forms are an integral key to the success of a nonprofit’s fundraising efforts. By following the best practices laid out in this article, you can make sure that your donation forms are designed to do what they must, with utmost effectiveness. Need more ways in that you can support your own, and other nonprofits? Visit us at Support Black Charities